We are a Mexican company that creates charro and cowboy fashion, with high quality standards and a global presence. We do business with ethical, social, economic and environmental commitment.

By 2025 to be the leading brand in Mexico for charro and cowboy fashion. At an international level, to have presence in 20 countries. With an innovative management model that adds value and guarantees the sustainability of the business.

• INTEGRITY: We are a team of honest and respectful individuals.
• RESPONSIBILITY: We are committed to providing solutions for our partners.
• INNOVATION: A constant focus on improvement to our products and methods.
• PRIDE: We are passionate about our brand.

Ethical code